The Story of Crime Prevention in Singapore
Since the National Crime Prevention Council (NCPC) was first established in 1981, it has played a valuable role in keeping Singapore safe. Yet what exactly is crime prevention? What are the theories and behavioural insights that inform the island-wide, multi-platform campaigns rolled out by the NCPC? Indeed, as the authors Susan Sim and Majeed Khader ask in the book, ‘What is that Ostrich doing on a Crime Prevention Poster?’
This fascinating and eminently readable study of the art and science of crime prevention interrogates these questions, and more. Through focused analyses of the anatomy of some of the NCPC’s most notable campaigns, we learn what the NCPC does, why it does it, and the lessons it has learned along the way.
Marshall Cavendish International (Asia)
Marshall Cavendish is an international publisher that publishes books, directories, magazines and digital platforms. Our philosophy of enriching life through knowledge transcends boundaries of geography and culture. In line with this vision, our products reach across the globe in 13 languages, and our publishing network spans Asia and the USA.
Our brands have garnered international awards for educational excellence, and they include Marshall Cavendish Reference, Marshall Cavendish Benchmark, Marshall Cavendish Children, Marshall Cavendish Education and Marshall Cavendish Editions. Several have also achieved household name status in the international market.
We ceaselessly explore new avenues to convey our products to the world, with our extensive variety of genres, languages and formats. In addition, our strategy of business expansion has ensured that the reach and benefits of Marshall Cavendish’s products extend across the globe, especially into previously uncharted markets in China and Eastern Europe.
Our aspiration to further the desire for lifelong learning and self-development continues to guide our efforts as we stride into the new century.
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